It is often said that women are better multi-taskers than men. While the statement is meant as a compliment, an acknowledgement of the ability to juggle many things simultaneously, there is a flip side to it. Does multi-tasking mean that women are neither as deep thinkers nor as able to focus on issues or task [...]
When working with your customers, whether new or returning, be sure that when you make commitments you can deliver on them. There is no faster way to lose customers than making promises that you cannot keep. This is true whether you are quoting a price on a project, offering to have a product delivered on [...]
Back in the “Old Days”, when I was the editor of my high school newspaper, I would use the various fonts available for typesetting with reckless abandon. My personal favorite, Bodoni Bold, earned pride of place for many of the front page headlines during my tenure. As the world has evolved to more online viewing, [...]
One of the ways to ensure your brand is consistent across all media is to use the same color palette for online templates – enewsletters, blogs, websites, etc. But if you don’t have a very discerning eye nor want to mess around with the plethora of hex color codes to ensure you achieve that perfect [...]
In today’s fast-paced, technology enhanced world, we are all trying to do more and more. Multi-tasking may be the way of the ‘new world order’, but it can actually make you less productive. Experts recommend taking a short (5-10) minute break when all chaos is raining down on you. Stop to take a walk, do [...]
Dealing with upset customers can be difficult and frustrating. But it’s important to have a plan, especially given that it’s much more difficult to attract a new customer than it is to retain an existing one. So what do you do when a customer is heated? First: stay calm. Listen carefully to your customers’ complaints [...]
Affiliations, partnerships and other relationships with referral and networking partners can be an effective way to leverage your small business’s limited resources, especially when the relationship is a complimentary one. As with any Marketing initiative, however, you need to be cognizant of what variables you will elect to track and evaluate in order to define [...]
As with every year, the Federal Tax code wants to keep us all on our toes by modifying the already complex provisions of the code. Here are some of the tax law changes that may impact your 2011 filing. Consult with your tax professional to see if any of them may result in additional deductions [...]
Helpful tips from Cybertary Pittsburgh and Questions/Concerns from you our visitors and esteemed clients. How can we help?
The post on Pinterest references the fact that as a new channel for social media, creating a buzz on Pinterest is highly dependent upon the use of visually appealing images. We all know that the content of brochures, powerpoint presentations, blog posts, websites and other marketing collateral is enhanced with appropriate and relevant images. But [...]
